

About Kolbe Corp.
For 50 years, Kolbe Corp has been helping people and organizations around the globe Do More, More Naturally. Founded by Kathy Kolbe—a noted theorist, entrepreneur, and best-selling author—our mission is simple: we help people tap into their instinctive strengths to improve their lives in the ways they care about most.
Its signature online assessment, the Kolbe A™ Index, is a game-changer when it comes to understanding personal strengths. Additionally, Kolbe Corp offers consulting, other assessments, and tools that empower people of all ages to recognize their conative strengths, boost their confidence, and thrive in school, work, and life. Millions of people, a myriad of large organizations from the Phoenix Suns to Charles Schwab, and endless fast-growing small businesses have used Kolbe’s validated assessments and software to boost performance, build stronger teams, and hire the right people.
Kolbe Corp specializes in natural strength assessments that measure how people instinctively take action, helping individuals and organizations identify natural strengths for improved performance. Their scientifically validated Kolbe System assesses conation—distinct from intelligence and personality—with proven results like reducing employee turnover by 60% through their RightFit™ hiring solutions.
Company Name: Kolbe Corp
Industry: Human Resources/Talent Assessment Industry, specifically in the Behavioral Assessment and Consulting Services sector
Founded: 1975
Headquarters: Phoenix, Arizona
