
Manufacturing
Five-Year Campaign Defends Democracy During Crisis
As a national election technology and manufacturing provider faced a global pandemic, supply chain disruptions, and widespread misinformation, the company needed a disciplined crisis communications strategy to protect its reputation and support election officials across 22 states.
The company engaged 10to1PR to lead crisis communications and media relations across multiple election cycles, with clear objectives:
- Develop crisis response protocols
- Counter misinformation about election systems
- Strengthen industry reputation
- Position leadership as trusted voices
10to1PR executed a national crisis communications strategy that aligned proactive messaging, media engagement, and crisis preparedness.
The Strategy
- Built crisis communication protocols and response frameworks
- Deployed messaging to counter misinformation
- Secured media coverage across national and industry outlets
- Coordinated media access during election cycles
- Developed press materials supporting key initiatives
The Results
- 2,280+ media placements across national and industry outlets
- Coverage in top-tier media including The New York Times, CNN, and The Wall Street Journal
- Strengthened positioning as a trusted authority in election technology
- Broad media coverage during critical election periods