Worzalla
Worzalla.
About Worzalla.
Worzalla is an employee-owned printing company headquartered in Stevens Point, Wisconsin. Founded in 1892, Worzalla has over 125 years of experience in creating high-quality custom products for its customers. Worzalla specializes in the production of cookbooks, children’s and lifestyle books, and is dedicated to exceeding expectations for quality, service, and delivery. From small to large publishers, Worzalla is the printer the industry turns to for manufacturing high profile projects and award-winning books. With numerous industry awards for safety and workplace culture, Worzalla is consistently ranked as one of the top places to work in central Wisconsin.
10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.
Our Goals.
- Grow positive brand recognition in local community to support hiring efforts.
- Celebrate associate achievements and efforts to build associate loyalty and retain employees.
- Build positive reputation in the printing and publishing industry and grow business opportunities.
- Increase employee and community engagement with the Worzalla brand through Worzalla’s social media channels.
What We Did.
With an aggressive community relations strategy developed by 10 to 1 PR, Worzalla saw its workforce grow by nearly 20% in the first year that we worked with them. Additionally, the average age of its associate trended downward, indicating more age diversity in hiring.
Over 10 to 1 PR’s multi-year public relations campaign, Worzalla has continued to grow to meet new demand from its customers. The company has added new machinery and continued to hire new associates to keep up with demand. Even still, Worzalla is considering new improvements to expand its capacity to meet growing demand for its services.
10 to 1 PR has also increased Worzalla’s social media following on Facebook, Twitter, LinkedIn, and Instagram by generating and sharing engaging content related to the company.