Rosendin

Rosendin.

About Rosendin.

Rosendin is the nation’s largest employee-owned electrical contracting company. Headquartered in San Jose, California with regional offices across the country, Rosendin employs upwards of 7,000 people, with revenues over $1.8 billion. Established in 1919, Rosendin remains proud of their more than 100 years of building quality electrical and communications installations and value for their clients but, most importantly, for building people within their community and their company. Rosendin fosters a culture of diversity, inclusion, and shared ownership.

10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.

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Our Goals.

Grow brand recognition to potential clients, prospective employees, and within 15+ communities where it had regional headquarters.
Highlight major projects and showcase its specialties such as solar, data centers, and BIM.
Demonstrate leadership in the areas of employee development and safety.

What We Did.

10 to 1 PR developed a strategy focused on dominating industry media coverage and dramatically increasing local market coverage in areas it had regional offices and major projects leading to 100s of news stories. 10 to 1 PR also focused on highlighting the company’s focus on employee hiring, career development and safety leadership which has resulted in the company being viewed locally and within the industry as thought leaders and innovators. 10 to 1 PR also helped the company launch its non-profit foundation, celebrate its 100th anniversary, and orchestrate the rollout of a newly promoted C-Suite.