LifeStream Complete Senior Living.
About LifeStream Complete Senior Living.
LifeStream Complete Senior Living has a 40-year legacy of serving Seniors. As a faith-based, nonprofit organization, they offer a complete spectrum of accommodations and services for the Senior adult community in the greater Phoenix area. LifeStream has four unique communities across the Valley, with a variety of living arrangements and services including independent living, assisted living, memory care, long-term skilled nursing and short-term rehabilitation.
- Promote LifeStream as a great place for seniors to live.
- Build positive brand association.
- Prepare for potential crises scenarios.
10 to 1 Public Relations has the depth and breadth of experience you need to define, plan, and execute strategic communications that reach and exceed your goals.
What We Did.
During the first six months of the public relations campaign, 10 to 1 Public Relations was successful in generating three dozen media features with key outlets for LifeStream. Many of these features included interviews with residents of the community, and 10 to 1 PR prepared spokespeople ahead of each interview to ensure that the right messages were shared. These testimonials generated positive brand awareness for LifeStream.
10 to 1 PR also helped LifeStream prepare for a variety of crisis scenarios specific to the community but also generally for the industry.